How do I find my Niche? I get that question all the time. I usually respond by saying you do a little research but keep it simple. Let me share a story with you before I explain to you how you begin the research.

One day I got to thinking the internet is a really big place and it has a ton of info that can be used to search out any Niche business. As the morning progressed along I wondered how much content I could gather about Niche ideas.

So I sat down that afternoon with a cup of coffee to do the math on it in terms of measuring the amount of content on the internet. I know what you’re thinking, where did I begin my research and how did I come up with a formula to compartmentalize it so that it would make sense. Well believe it or not that was the easy part because I do what I always do when I want the answer to a difficult problem. I Kendyl it, not Google it.  Kendyl is my 9year old daughter and quite the problem solver.

So here’s what happened, Kendyl saw me at my computer working hard as usual (because that’s what I do) and she asked me, “Dad are you on Twitter again?” as she’s walking over to me. I said, “Nooooo honey (I love firefox’s multiple tab browser thats lets you change screens in a nano second ) I’m working on a complex problem trying to measure the amount of content of Niche ideas on the internet.” And before I could ask her what her thoughts are on the subject Kendyl immediately put a blank look on her face and said so nonchalantly, “Why would anyone ever need to know that?”

Now there’s a lesson there that even a 9yr old could figured out. Folks keep it simple when it comes to choosing your Niche. You shouldn’t spend a whole lot of time trying to figure it out.  If you’re like most people you probably have a number of things you like to do whether its on your job or in your spare time. Here’s how to decide what’s your Niche.

Start by asking:
1. What am I good at?
2. Can I teach others how to do what I’m good at?
3. Would I do it for free?
4. What do I like doing with my time?

That’s it, 4 simple questions to get you started. Ok so what to do next ? Well Kendyl it… just kidding search your Niche with Google and look to see if there’s anyone doing what you’re passionate about and while you’re at it look to see if anyone’s paying for advertisements on the right side column. I entered the Niche “baking cookies” in Google search field and found a ton of ideas on baking cookies.  For you oatmeal raisin cookie lovers
I found a receipt that looks pretty tasty check it out when you have a minute they’re called spicy oatmeal raisin
and you can thank me later :~).

Ok so you did your research and found your Niche has some potential. The next thing to do is choose a domain name that’s highly searchable and related to your Niche. The best free tool for that is Google’s keyword tool and it’s fairly simple to use  click here to bookmark the URL.

Using this tool can help you select a word that many people have searched for. Choosing the right words for your domain name could make the difference in how much traffic to your site has over any competitors. Here’s a video to explain.

So there you have it, a few simple steps to take to determine your Niche, I hope that helps.
As always your comments are greatly appreciated even if you just want to say hey-lo.
Ralph